AIZEN
Designing a music streaming experience that feels as alive as the music itself — rich, dark, and deeply personal.
What is AIZEN?
AIZEN is a concept music streaming app designed for listeners who treat music as a mood, not just background noise. The design challenge was to create an app that felt immersive, intelligent, and visually expressive — one that matched the emotional weight of the music itself.
Most mainstream streaming apps (Spotify, Apple Music) prioritize catalogue size and algorithm. AIZEN prioritizes mood, discovery, and atmosphere making the listening experience feel curated, not computed.
My Goal
Design a music streaming app that feels immersive and personal, where the UI enhances the listening experience rather than competing with it.
What I Did
Analysed Spotify, Apple Music, and Boomplay to identify UI gaps
Mapped four core listening moods: Chill, Workout, Focus, Late Night
Wireframed the three key screens Home, Now Playing, and Playlist View
Built a dark-themed design system in Figma with violet accents and cyan active states
Used album art as the visual anchor of every screen
Kept navigation to three items to reduce cognitive load while listening
Key Design Decisions
Dark theme lets album artwork breathe and reduces eye strain during night listening. Mood filter chips the first thing users see on home, teaching them the app organizes by mood, not just genre. Cyan for active states a clear visual signal that something is playing right now, separate from the brand purple.
Outcome
A fully linked Figma prototype across three core screens with a reusable component system song rows, playlist cards, and mood chips built to scale.
