Portrait of portfolio creator – back view
Portrait of portfolio creator – back view
Portrait of portfolio creator – front view
Portrait of portfolio creator – front view

UX/UI DESIGNER

Hi!

I'm Ian Nyabuto.
I design products that solve business problems without making users think harder.

I approach design as a product partner rather than a screen designer. From research and strategy to interaction design and usability testing, I work backwards from user problems and business outcomes to create experiences that are simple, accessible, and practical to build.

My background in sales taught me how people make decisions.

UX taught me how to design for them.

Skills

Research

User Research

Personas

Journey Mapping

Information Architecture

Usability Testing

Design

Prototyping

Interaction Design

Mobile Design

Wireframing

Visual Design

Responsive Design

Accessibility

Product

Product Strategy

Design Systems

Cross-functional Collaboration

Developer Handoff

Design Documentation

Tools

Figma

FigJam

Miro

Framer

How My Projects Take Shape

Every great product starts with understanding the users, their challenges, and the opportunities hidden inside those challenges. My process turns that understanding into products that are clear, scalable, and meaningful.

01 — DISCOVER

Understanding the problem

Understanding the problem

Before opening Figma, I ask the right questions researching users, competitors, behaviors, and the opportunities where design can create real value.

Before opening Figma, I ask the right questions researching users, competitors, behaviors, and the opportunities where design can create real value.

User research

Market analysis

Problem framing

02 — DEFINE

Creating the strategy

Creating the strategy

I translate research into direction: user goals, journey maps, product requirements, and information architecture that give every design decision a purpose.

I translate research into direction: user goals, journey maps, product requirements, and information architecture that give every design decision a purpose.

User flows

Journey mapping

Product strategy

03 — DESIGN

Turning ideas into experiences

Turning ideas into experiences

I move from low-fidelity structure into polished interfaces, prototypes, and design systems that make the product intuitive, accessible, and aligned with its goals.

I move from low-fidelity structure into polished interfaces, prototypes, and design systems that make the product intuitive, accessible, and aligned with its goals.

Wireframes

Prototyping

Design systems

04 — VALIDATE

Testing and improving

Testing and improving

Design is never finished after the first iteration. I test, gather feedback, find friction points, and refine the experience around real user needs.

Design is never finished after the first iteration. I test, gather feedback, find friction points, and refine the experience around real user needs.

Usability testing

Feedback analysis

Accessibility reviews

05 — DELIVER

Creating impact

Creating impact

The final product is more than screens. I document decisions, build scalable systems, and collaborate toward experiences that are easy to understand, enjoyable to use, and valuable to the business.

The final product is more than screens. I document decisions, build scalable systems, and collaborate toward experiences that are easy to understand, enjoyable to use, and valuable to the business.

Clear

Useful

Scalable

Process note

Great design is shaped through curiosity, collaboration, and continuous improvement not a single moment of inspiration.

Great design is shaped through curiosity, collaboration, and continuous improvement not a single moment of inspiration.

Great design is shaped through curiosity, collaboration, and continuous improvement not a single moment of inspiration.

Let’s talk.

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